Api gives wrong data
I use the Google AdWords API to collect information about the search volume for a specific keyword. But the data I get as a response doesn't match with the data from the keyword planner or other keyword tools. Here I check the search volume for the keyword "Hunde" in Berlin, Germany in german.
targeting_service = adwordsClient.GetService('TargetingIdeaService') selector = {'ideaType': 'KEYWORD', 'requestType' : 'STATS'} selector['requestedAttributeTypes'] = ['KEYWORD_TEXT', 'SEARCH_VOLUME', 'TARGETED_MONTHLY_SEARCHES'] offset = 0 selector['paging'] = {'startIndex' : str(offset), 'numberResults' : str(1)} selector['searchParameters'] = [{ 'xsi_type': 'RelatedToQuerySearchParameter', 'queries': ["hunde"] }] selector['searchParameters'].append({ 'xsi_type': 'LocationSearchParameter', 'locations': [{'id': '1003854'}] }) selector['searchParameters'].append({ 'xsi_type': 'LanguageSearchParameter', 'languages': [{'id': '1001'}] }) page = targeting_service.get(selector) print(page) As a response I get:
{ 'totalNumEntries': 1, 'entries': [ { 'data': [ { 'key': 'KEYWORD_TEXT', 'value': { 'Attribute.Type': 'StringAttribute', 'value': 'hunde' } }, { 'key': 'TARGETED_MONTHLY_SEARCHES', 'value': { 'Attribute.Type': 'MonthlySearchVolumeAttribute', 'value': [ { 'year': 2020, 'month': 12, 'count': 4743382 }, { 'year': 2020, 'month': 11, 'count': 455583 }, { 'year': 2020, 'month': 10, 'count': 8797951 }, { 'year': 2020, 'month': 9, 'count': 5218694 }, { 'year': 2020, 'month': 8, 'count': 5089585 }, { 'year': 2020, 'month': 7, 'count': 3149591 }, { 'year': 2020, 'month': 6, 'count': 3020638 }, { 'year': 2020, 'month': 5, 'count': 4928527 }, { 'year': 2020, 'month': 4, 'count': 754959 }, { 'year': 2020, 'month': 3, 'count': 5649676 }, { 'year': 2020, 'month': 2, 'count': 1590789 }, { 'year': 2020, 'month': 1, 'count': 2506674 } ] } }, { 'key': 'SEARCH_VOLUME', 'value': { 'Attribute.Type': 'LongAttribute', 'value': 3825504 } } ] } ] } But this data doesn't match with the data from the keyword planer.
Avg. monthly searches (Keyword planner): 10K – 100K
Does somebody knows why the data I'm receiving is wrong?
These questions pop up somewhat frequently and are generally not easy to answer. Did you make sure that the specified searchParameters in your request correspond exactly to what you are using in the Keyword Planner?
Additionally, you could check out the KeywordPlanService of the newer Ads API. According to this post by a Google Ads API advisor, it should be closer to what you can do in the web UI than the Adwords API's TargetingIdeaService.
If OP didn't figure it out, i've had the same headaches. I solved this when adding NetworkSearchParameter to [searchparameter] so the API only returns google data. my code after adding in the additional argument.
selector['searchParameters'] = [{ 'xsi_type' : 'RelatedToQuerySearchParameter', 'queries' : sublist, }, { 'xsi_type':'LocationSearchParameter', 'locations' : [country_ids[country]], }, { 'xsi_type': 'NetworkSearchParameter', 'networkSetting': { 'targetGoogleSearch': True, 'targetSearchNetwork': False, 'targetContentNetwork': False, 'targetPartnerSearchNetwork': False }}]