If I enable Auto tagging for my Google ad URLs, is the gclid parameter the only parameter that gets added?

Like "?gclid=xyz123"?

No "utm_source" or "utm_medium" or anything else gets added as well?

Reason for confirming is the destination collecting the referral data says they can only handle on key/value parameter.

Thanks!

Tag:google-ads-api

Only one comment.

  1. dorian

    Correct, the auto-tagging functionality will only add a gclid Parameter to the click URL.

    Note that if you manually add utm_source or other GA-specific parameters, they will be overriden by the gclid value as far as attribution in Google Analytics is concerned—unless you activate the "Allow manual tagging (UTM values) to override auto-tagging (GCLID values)" option in your GA property's settings.

    Reply

Add a new comment.