Created App Campaign for an Android app that has Firebase(Google) Analytics SDK added. We're generating a couple of events and we're able to get conversions based on user usage.

Example of conversion:

  • User clicks on ad
  • Is redirected on try-app landing page on our website
  • Clicks on google play store
  • Installs app
  • Do a certain action for N times
  • Success: we have a conversion.

Everything works as expected for App Campaigns. The problem that I've encountered is with Video and Display Campaigns. I can't seem to replicate the same behaviour as for app campaigns. I'm not recording any conversions.

Has anyone run into the same problem? I've been struggling for two weeks now and I don't see the light at the end of the tunnel.

Tag:google-ads-api, android, google-analytics, firebase

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