I have Google Ads Campaigns with the following tracking template: {lpurl}/{loc_physical_ms}.

I have clicked on one of my live ads, but the /{loc_physical_ms} did not appear in the URL.

Is there a configuration I may be missing - or do I not understand the point of this ValueTrack parameter? My landing pages are already programmed to consume the ID from {loc_physical_ms} and generate localized content, but the parameter doesn't seem to do anything.

Tag:google-ads-api, sem

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